13 jul 2025

We’re starting to try different ways to market your digital product, and this time we’re focusing on influencers.
Hi creators!
The role of influencers has evolved and now serves as a key tool to capture attention and build trust with new audiences. These content creators not only amplify your message but also deliver it to specific niches that would otherwise be hard to reach. With their ability to genuinely connect with followers, influencers can transform your sales by positioning your digital product within its ideal market .
How to Ensure Your Collaboration with an Influencer Is Effective
The key lies in finding influencers who truly align with your brand’s values and whose audience matches your target market. That way, the promotion feels authentic—and results are more likely to be positive .
Working closely with influencers allows you to leverage their unique style and voice to creatively and personally communicate the benefits of your product. It’s best if they can actually use the digital product before promoting it—this makes the endorsement feel sincere .
Influencers can help boost and promote your upcoming digital products. Team up with them and take advantage of the reach they bring to amplify your marketing strategy .
Keep selling on the Internet! ✨
—
The Creala Team
P.S. Last week I was interviewed by Bruno Ruiz Díaz on his Innova podcast. In the episode, I share my experience building, scaling, and selling a startup, and starting anew with Creala. We also discuss personal development in this entrepreneurial journey online. It’s really interesting—give it a listen on Spotify .
Let me know if you need help translating more articles or want a summary!